We’ve already witnessed some changes in eCommerce. Mobile traffic grows on the day-to-day basis, customer product adaptation gains ground, while the level of competition in eCommerce is higher than ever before. We will still witness some of the past tendencies in 2018, while other ones will disappear. Let’s have an insight into 5 Magento trends that will gain momentum this year. Let’s talk about the low hanging fruit – mobile phones. They will remain big players in the eCommerce arena, forcing merchants to rethink their mobile strategy, including website design and advertising. According to Statista, in the 3rd quarter of 2017,
When you have over 40% of the product searches beginning on Amazon, being with your magento branded store is not an option anymore. When you want to battle in marketplaces eBay and Amazon you will start to lose power over your name and adds difficulty to managing logistics. The insane growth happening in Amazon and other marketplaces are making merchants to join because if they don't they're missing a ton of potential sales. Below are some tips getting into more platforms. When starting off and getting into multiple different channels, offering discounts becomes overwhelming, the logistics dealing with inventory, and handling distribution.
Magento 1 has been one of the biggest eCommerce platforms for several years already. It currently powers over 250,000 websites all over the world. Such renowned companies as Ikea, Nestle, and Coca-Cola have been using Magento. The fact speaks for itself. However, the release of Magento 2, which took place in November 2015, has contributed to the immense popularity of the platform. As of today, the amount of websites developed on Magento 2 exceeds 22,700 websites – according to Builtwith.com data – and this number keeps growing. What are the growth perspectives of Magento 2? How can it surprise users in 2017?
A sitemap is where you list links to the various pages of your Magento 2 store. It is simply an outline of what your store contains, which directs web crawlers wherever you want them to go. Sitemaps serve as a communication channel with search engines and facilitate website optimization by making navigation of your Magento store easier, and increasing its online visibility. It enables a search engine to navigate your entire Magento store easily. Magento 2 sitemap optimization is crucial as some search engines – such as Google, for instance - provide the ranking for both a Magento store and its
Rich Snippets must be at the pinnacle of your Magento store SEO campaign. I know it sounds overstated, but let’s call it like it is. This bit of the HTML markup is powerful. It talks directly to the HTML crawlers, tells them what data must be communicated to the searcher, and voila! Your customer gets on the hook. What are Rich Snippets? Rich Snippet is a structured data markup added to the existing HTML that allows the search engines to easily process information about your Magento store. For example, when you search something on Google, it will show you the title, its
Magento has as of now suited SEO upgrades to improve the site rankings. It's most recent Magento 2.0 rendition, propelled a month ago in November made a considerable measure of buzz. At the point when discussing its SEO highlights, you can discover a portion of the key enhancements has been done in this new form. The all new Magento 2.0 is adapted to enhance the default SEO abilities. We have made this online journal to highlight the SEO upgrades done in this most recent form which are seen by our engineers. Product Page Optimization As Magento 1.x is now upgraded with real
Introduction to Magento 2 There is some big secret or hard work hidden behind every successful business. The secret has been finally unlocked. This era is completely digitalized and people are shopping, watching and reacting to what is happening online. At times like these, it’s critical to be present online. A strong standing can be created by some of the good online arena software – and Magento is currently in the forefront. Magento: Brief Overview The company was officially launched in 2008, on March 31st. It sparked developers’ and merchants’ interest right away. The online platform – written in PHP – helps entrepreneurs and