Magento is one of the best platforms for ecommerce. It is open source software by a US company called Varian. It will be much beneficial for the store owners and the people to use Magento as it facilitates various options for successful ecommerce. Ever since ecommerce has come to use, there are many ecommerce platforms came all the way in to the market from the beginning but Magento is unique and seems the best ecommerce platform ever. In this era of ecommerce Magento is revolutionary software for the business and store owners and also people for easy access with upgraded
Magento has helped 250,000 stores start up their e-commerce journey. When you have a dedicated eCommerce tool with endless customization methods and valuable features. It can help merchants to begin wherever they need and grow at the pace they want. Search Engine Optimization 1. Meta information Magento has options within their platform to fill in Meta information. Make use of these tools and change the description, and the title. A good tip is to explain the product information in the character limit and also the keywords. 2. Write great sales copies Content will forever remain the king of your website. It is the bridge between
When you have over 40% of the product searches beginning on Amazon, being with your magento branded store is not an option anymore. When you want to battle in marketplaces eBay and Amazon you will start to lose power over your name and adds difficulty to managing logistics. The insane growth happening in Amazon and other marketplaces are making merchants to join because if they don't they're missing a ton of potential sales. Below are some tips getting into more platforms. When starting off and getting into multiple different channels, offering discounts becomes overwhelming, the logistics dealing with inventory, and handling distribution.
Hackers are always looking for the lowest hanging fruit to make a quick buck. If your Magento site is not secured properly, you can be in danger of the attacks. In this article, you’ll get a quick glimpse into the methods that underground hackers use to take advantage of people in this industry. 1. DEFACING OR SHOWING OFF In the underground community, defacing a popular site will give some reputation. It shows off your skills to others and gives tons of bragging rights. This is extremely beneficial for a hacker because it gives chances to meet up and collaborate. This will help
What cart abandonment is when a customer after going through the store. Puts an item into the shopping cart and doesn't follow through and purchase. An average online e-commerce store will deal with around 70% of getting their carts abandoned. This is estimated to be worth around $31 billions of dollars in sales missed out. There is a variety of reasons why people abandon their online carts. Trivial things like being distracted, unexpected fees, poor service, window shoppers, and being to expensive. Customers expect more of a personalized experience while shopping and want to deal with people. That is why many e-commerce
The fraud industry is growing at an exponential rate. According to the Telegraph, online fraud and cyber-crime saw almost 6 million offenses last year. Safe online shopping has a direct correlation with the reputation of your eCommerce store – it’s never too early to learn more about eCommerce fraud prevention and protect your online business. With the increased threats, the big banks took steps to decrease fraud. They introduced EMV chip and pins to fight fraud in brick and mortar stores all over the world. Every country that implemented EMV saw a huge decrease in fraud in physical stores. Guess what
Magento 1 has been one of the biggest eCommerce platforms for several years already. It currently powers over 250,000 websites all over the world. Such renowned companies as Ikea, Nestle, and Coca-Cola have been using Magento. The fact speaks for itself. However, the release of Magento 2, which took place in November 2015, has contributed to the immense popularity of the platform. As of today, the amount of websites developed on Magento 2 exceeds 22,700 websites – according to Builtwith.com data – and this number keeps growing. What are the growth perspectives of Magento 2? How can it surprise users in 2017?
There are two ways to sell a product. It can be done either individually or by getting a certain number of items grouped together and sold in a packaged form. Accordingly, a grouped product means presenting simple standalone products as a group, which comes in handy when intending to offer items by season or theme, for instance. The advantages of having grouped products include an ability to offer product variations on the same page, which greatly simplifies the process of product selection, as well as increases the chances of cross-selling. You can create groups for winter products, for products on sale, items
A ‘Bundle Product’ is one of six default product types in Magento 2, which some users find quite complicated to configure. However, ‘Bundle Product’ carries different and its own custom options that must be carefully studied. So, if you want to offer your clients a customizable collection of products, you’ll need to create a bundle product then. There are two product types a bundle product can be based on: Simple product, i.e. standalone products that can be sold either individually or as a part of something else Virtual product, i.e. intangible offerings – such as services, warranties, music, etc – that can
In the world of computer programming, an API (application programming interface) is basically a set of tools, protocols, and routines required for building software as well as applications. The major purpose of API’s is to determine the way various software components communicate within the system. Hence, APIs are commonly used to develop graphical user interface (GUI) components. Developers and integrators use the Magento 2 web API framework to utilize the web services which interact with the Magento system. The important features of the Magento 2 API framework are as follows: Just like Magento 1, the latest version of Magento also supports